Under the auspices of Prof. Tamer Samir, President of Benha National University, the College of Visual Arts and Design organized a workshop on "Visual Advertising Techniques and Content Production." This initiative reflects the university's commitment to enhancing practical skills for its students, linking them to the job market, empowering students, and contributing to the development of skills among professionals in creative and marketing fields.
Prof. Tamer Samir emphasized the importance of the workshop in light of the tremendous advancements in digital media and the increasing reliance on visual content across various sectors. He noted that the university aims, through this initiative, to connect academic aspects with practical applications and equip participants with the necessary tools and knowledge to succeed in a competitive job market.
Prof. Hussein Al-Maghrabi, Vice President for Academic Affairs, stated that the workshop is part of the university's strategy to provide high-quality education that keeps pace with the latest developments in various fields, preparing graduates capable of competing and innovating in the job market.
Prof. Sherif Abu Al-Saadat, Dean of the College of Visual Arts, mentioned that the workshop aims to provide participants with the latest knowledge and practical skills in producing engaging and impactful visual content, as well as utilizing modern techniques in advertising that attract attention and achieve marketing goals.
The workshop witnessed significant interaction from students, as the presenters offered in-depth insights into the latest visual advertising techniques and content production methods, along with rich discussions on the challenges and opportunities in this field.